3 Reasons Why Brands Aren't Getting Results From Social Media
I get it, I really do. You’ve lost your faith in what social media can do for your business. But you know the real reason why that might’ve happened?
I can’t begin to tell you how many times I’ve heard of social media being referred to as a nice-to-have to share “pretty pictures & whatever”. This usually comes from people and brands who are doing it all by themselves (and driving themselves mad) OR also those working with full-service agencies & freelancers.
Here’s the thing…
I’m not saying this to hate on others but simply to state a truth from my own experience. There’s a lot of agencies and freelancers hiding behind the illusion of flawless brand design. What also happens is that while an agency might be amazing at one type of marketing, social media is something they haven’t really mastered but offer it anyway. The video below is key to watch whether you’re a brand doing your own social media or someone looking to level-up their own social media skills.
PS: If you work with an experienced social media manager, they will tell you what you NEED to hear, not what you WANT to hear. Oftentimes, you’ll get people-pleasures who don’t want to lose you as a client so will say anything and do anything (including unethical practices like botting) to inflate your numbers.
I guarantee you will start to notice results from your social media if you follow these tips. In fact, tell me about what you experience as you implement these tips in the comments below!